MCM 100 The Major Players
Jul 1, 2008 12:00 PM, By Melissa Dowling
Considering how rough the economy has been for multichannel marketers this past year, it's no wonder that our annual ranking of the top-100 companies...
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How to Help USPS Realign
Jul 2, 2008 2:54 PM, By Jim Tierney
At last week’s first-ever National Catalog Advocacy & Strategy Forum, sponsored by the American Catalog Mailers Association, one of ACMA’s key issues centered on U.S. Postal Service network realignment....
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Horny Toad Nabs Nau
Jul 2, 2008 2:47 PM, By Tim Parry
Lifestyle apparel manufacturer/marketer Horny Toad Activewear announced June 24 that it has acquired the assets of Nau, which sells a clothing line similar to Horny Toad’s....
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Lands' End President Leaves
Jul 1, 2008 4:31 PM
David McCreight has resigned from his post as president of apparel merchant Lands’ End. McCreight will join apparel, footwear and accessories company Under Armour in September, where he will oversee the wholesale and direct-to-consumer distribution channels and marketing....
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Movers & shakers
Jul 1, 2008 12:00 PM
The U.S. Postal Service has named Sam Pulcrano, a 33-year agency veteran, as its first vice president of sustainability. Pulcrano, who currently serves...
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 Close Performance Gaps with Full-Spectrum Coaching
Jul 1, 2008 5:02 PM, By Kathryn E. Jackson
Every contact center has its top performers, average performers and poor performers. The problem is, most contact center coaches tend to just accept this fact and they do little to try and close the gap....
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Aberdeen: Most Warehouses Planning Redesign by 2010
Jul 1, 2008 4:51 PM
A new report from market research firm Aberdeen finds that 97% of warehouse professionals are planning to redesign their facilities in the next 24 months -- with 56% of best-in-class companies planning to improve operations within the next year....
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West at Home Intros Security System for At-Home Agents
Jun 25, 2008 2:10 PM, By Patrick Barnard
There’s no question that the remote, or home-based contact center agent model is poised for future growth: Market research firm IDC predicts there will be more than 300,000 remote agents working in the U.S. by 2010. But the biggest barrier to adoption remains security. Because remote agents are just that – remote – it can be challenging to monitor each and every agent’s activities.
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Listings
Jul 1, 2008 12:00 PM
New lists Muscle Car Review Source Interlink Media has released a list of 9,765 subscribers to Muscle Car Review. Most recipients are men, median age...
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Mailing replay
Jul 1, 2008 12:00 PM, BY Tim Parry
It may be July, but merchants are already feeling a nip in the air. They've got only a few weeks to figure out their holiday remail strategy, and that...
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Social Influence Marketing: The New Way to Win Customers
Jun 30, 2008 2:55 PM, By Dave Friedman
Don't get us wrong. We're not saying that consumers can't think for themselves. But they do influence each other when making purchasing decisions—especially online. How can you tap into this phenomenon? ...
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Stop Driving Traffic, Start Capturing Leads
Jun 30, 2008 2:52 PM, By Chris Chariton
Your Web site is generating a lot of traffic, but you see these people as anonymous clicks, Here are some ways you can turn your site into a lead generation tool instead of a traffic hub...
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BIG TIME make way for the MCM 100
Jul 1, 2007 12:00 PM, By Sherry Chiger
It's always tempting to scrutinize industry lists such as the Multichannel Merchant 100 in hopes of discerning industrywide trends. In which case, the...
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2008 MCM AWARDS
It’s time! Time to enter the 2008 MULTICHANNEL MERCHANT (MCM) Awards! Enter your catalog or Website--or your clients’ catalogs or Websites--in the 23rd annual MCM Awards, the most prestigious awards program for catalog, Internet, and multichannel merchants. There's still time! We've extended the deadline to February 4th! ENTER ONLINE NOW! Click here for more information.
22nd ANNUAL MULTICHANNEL MERCHANT AWARDS
Sep 1, 2007 12:00 PM
In celebrating this year's crop of Multichannel Merchant Award winners, one thing is clear: As sophisticated as our industry has become during the past...
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2007 MCM Award Winners
May 22, 2007 10:21 AM
MULTICHANNEL MERCHANT today announced the winners of its 2007 MCM Awards at a luncheon ceremony at the Annual Conference for Catalog & Multichannel Merchants (ACCM). ...
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Be a converter
Jul 1, 2008 12:00 PM, By Stephan Spencer
What's the average site conversion rate for a typical merchant today? About 2.4%. That's pretty depressing when you think about it. So how do you help...
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Survey: M-Commerce Growing in the U.S.
Jun 25, 2008 5:47 PM
Commerce over mobile devices such as cell phones is accelerating in the U.S., according to data released earlier this month by Nielsen Mobile....
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B-to-B mailers start strong
Jul 1, 2008 12:00 PM, By Jim Tierney
The business-to-business and computer merchants tracked by Multichannel Merchant got off to a good start this year: The majority turned in stellar performances...
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MCM 100 The Major Players
Jul 1, 2008 12:00 PM, By Melissa Dowling
Considering how rough the economy has been for multichannel marketers this past year, it's no wonder that our annual ranking of the top-100 companies...
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Get your form in good order
Jun 1, 2008 12:00 PM, Gina Valentino
To the sophomore marketer, order forms may be obsolete. But to the experienced catalog merchant, order blanks remain a fundamental component of the sales...
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ACCM Bonus: A Peek at Private Equity Options
Jun 25, 2008 5:40 PM, By Jim Tierney
Is private equity right for you? That was the subject of a session at last month’s ACCM in Orlando spearheaded by a trio of experts -- Carson Biederman, managing partner of Mustang Group; Don Steiner, managing partner of Webster Capital and founder of Cornerstone Brands; and Helen Yang, a principal with American Capital....
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Spice Up Copy with Specifics
Jun 1, 2008 12:00 PM, By Evan Elliot
You're walking down the street, minding your own business, and all of a sudden you see a car swerve off the road and hit a small dog. Before you can even...
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Automotive parts market revs up
Jun 1, 2008 12:00 PM, Patrick Barnard
The automotive parts and accessories catalog market accelerated slightly in the fourth quarter of 2007, reaching a total 12-month active universe of 3...
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Sharper Image finds a buyer
Jul 1, 2008 12:00 PM, Patrick Barnard
Sharper Image Corp., which had filed for Chapter 11 bankruptcy protection in February, has been acquired. A joint venture led by units of private investment...
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Talbots cuts staff 9%, gets credit
Jul 1, 2008 12:00 PM, Jim Tierney
Women's apparel merchant The Talbots announced in early June it is reducing its corporate headcount by about 9%. The cataloger/retailer expects the layoffs...
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Streicher’s Acquires Arrington Police Distributors
Jun 11, 2008 5:31 PM, By Jim Tierney
Streicher’s, a $25 million distributor of public safety and police equipment, has acquired Arrington Police Distributors, a law enforcement supply company serving the mid-Atlantic region...
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Find any supplier you need - agencies, CRM, fulfillment, lists, e-commerce, paper, printers, telemarketing, and more.
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Digital Catalogs - The Engagement Magnet
Jul 10, 2008 2:00 PM
Are you in the catalog business? Then you don’t need to be told about rising postage costs and online clutter. But you can get around these problems by sending digital catalogs. This hybrid technology can save you money while expanding your online reach....
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Personalized User-Generated Content: The Next Step in Lifting Sales Across Channels
Jun 24, 2008 1:00 PM
Social media represents a sea change in our culture -- it is altering how people connect, communicate, and most importantly for brands, how people buy. Forrester Research says 71 percent of online shoppers seek out product reviews written by other customers before they buy. Being smart about how you leverage user-generated content on your Web site can be key to increasing sales conversions -- in both online and offline channels....
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Strategies for Satisfying the Spoiled Consumer with Cross Channel Execution
Jun 18, 2008 2:00 PM
You sell in multiple channels. That's good. But, can your customers navigate seamlessly across every channel that bears your brand? Can your customers start an order on one channel and complete it on another? Research shows that almost 60% of shoppers want this flexibility. By 2012, these kinds of cross-channel transactions will account for 38% of all retail sales, according to Forrester. Our speakers will review exclusive research showing which cross-channel capabilities top retailers currently have or intend to roll out in the next 12 months. And they'll tell you how you can catch up....
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